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	<title>Comments on: Professor Review Copy, Not For Sale</title>
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	<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/</link>
	<description>a blog about law, tech, culture, and related things</description>
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		<title>By: Mike Madison</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224075</link>
		<dc:creator>Mike Madison</dc:creator>
		<pubDate>Fri, 06 Jul 2007 20:38:34 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224075</guid>
		<description>That&#039;s what our librarian tells me.  The books set out on a cart in the main public area, with a sign that indicates that they are free for the taking.</description>
		<content:encoded><![CDATA[<p>That&#8217;s what our librarian tells me.  The books set out on a cart in the main public area, with a sign that indicates that they are free for the taking.</p>
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		<title>By: Alfred Yen</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224072</link>
		<dc:creator>Alfred Yen</dc:creator>
		<pubDate>Tue, 03 Jul 2007 13:35:09 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224072</guid>
		<description>Mike,

Are you sure your library gives them away?  I have heard that libraries sell excess copies they don&#039;t want for their collections.</description>
		<content:encoded><![CDATA[<p>Mike,</p>
<p>Are you sure your library gives them away?  I have heard that libraries sell excess copies they don&#8217;t want for their collections.</p>
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		<title>By: Guusje</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224063</link>
		<dc:creator>Guusje</dc:creator>
		<pubDate>Sat, 30 Jun 2007 01:55:50 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224063</guid>
		<description>I often come across these in thrift stores and I buy them - and the thrift store sells them to me.  And then I sell them.  Not on Amazon - not allowed (though many do it) but on some other sites that allow me to list them.  The money I earn goes to my daughter so she can buy the over priced textbooks required for her college courses.</description>
		<content:encoded><![CDATA[<p>I often come across these in thrift stores and I buy them &#8211; and the thrift store sells them to me.  And then I sell them.  Not on Amazon &#8211; not allowed (though many do it) but on some other sites that allow me to list them.  The money I earn goes to my daughter so she can buy the over priced textbooks required for her college courses.</p>
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		<title>By: Deven</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224062</link>
		<dc:creator>Deven</dc:creator>
		<pubDate>Fri, 29 Jun 2007 17:14:08 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224062</guid>
		<description>Ah cut LP covers, I remember the first time I saw one has no clue what was going on until a salesperson at Rhino Records in Claremont, CA told me what it was. In any event, I see your point about a clean slate and agree that today&#039;s hyper-sensitive IP environment would support creating this new approach, but I wonder whether building it would work. 

The analog aspect of the book industry seems to track the LP and pre-ripped CD world such that attempts to build a no-resale norm would fail. The costs of reproducing the item are high and the costs of enforcing the not for resale claim are high if not impossible without tagging etc. Now when (and yes I mean when) a digital book becomes viable to read and mark, I think we will see the book industry go through a similar battles as the music, TV, and film industries. Only at that point the book industry will have some insight about how to overstate the harm and lobby for increased control over the product or access to the product. So the attempt to start such an ethos may be the sign of things to come (as I think you are indicating) and that probably does not bode well for books. I have yet to see such labels but will keep an eye out. For now I too give the extras away. Last, thanks for the cite; I&#039;ll take a look.</description>
		<content:encoded><![CDATA[<p>Ah cut LP covers, I remember the first time I saw one has no clue what was going on until a salesperson at Rhino Records in Claremont, CA told me what it was. In any event, I see your point about a clean slate and agree that today&#8217;s hyper-sensitive IP environment would support creating this new approach, but I wonder whether building it would work. </p>
<p>The analog aspect of the book industry seems to track the LP and pre-ripped CD world such that attempts to build a no-resale norm would fail. The costs of reproducing the item are high and the costs of enforcing the not for resale claim are high if not impossible without tagging etc. Now when (and yes I mean when) a digital book becomes viable to read and mark, I think we will see the book industry go through a similar battles as the music, TV, and film industries. Only at that point the book industry will have some insight about how to overstate the harm and lobby for increased control over the product or access to the product. So the attempt to start such an ethos may be the sign of things to come (as I think you are indicating) and that probably does not bode well for books. I have yet to see such labels but will keep an eye out. For now I too give the extras away. Last, thanks for the cite; I&#8217;ll take a look.</p>
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		<title>By: Mike Madison</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224060</link>
		<dc:creator>Mike Madison</dc:creator>
		<pubDate>Thu, 28 Jun 2007 22:29:10 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224060</guid>
		<description>Frank -- The RFID idea is a variation on marking that creates a different product. New books increasingly come with bar code tags glued to inside pages; RFIDs could be used as well, or instead. But would publishers find them cost-effective on such a small scale? And imagine the privacy implications of tracking these down!

Bruce -- In the post, I deliberately avoided going through the doctrinal twists and turns that could be used, in theory, to find an obligation. It can be done, I agree. Somewhere in the distant past, I may have requested a review copy from the publisher and assented to reasonable implied terms disclosed to me at the time, which might have included a promise not to resell that copy or any future review copies. Or an implied contract might be constructed based on a &quot;you don&#039;t get to keep something for nothing&quot; rationale when most of us, as authors, understand something of the publishers&#039; business. Personally, I get tired of doing doctrinal somersaults like these; I&#039;d rather simply have the debate that acknowledges either that these things are OK because we like to protect the publishers (and implicitly, at least some authors), so let them go, or they&#039;re not, because we&#039;d rather protect consumers.

Deven -- I thought of the record/CD examples after posting the note. Record companies have tried to do this sort of thing for a long time, though there is a subtle technical difference: punching a hole in the album cover or cover art (or cutting off the corner) isn&#039;t the same thing as marking the IP item itself (as in the review DVD example). The album or CD can be repackaged in an unmarked cover or case. There are some older cases involving &quot;limited label&quot; records, with the limitation marked on the record itself, see especially RCA Manufacturing Co. v. Whiteman, 114 F.2d 86 (2d Cir. 1940) (Hand, J.), that holds, without putting a fine point on things, that the limitations can&#039;t be enforced.

But that difference may not be important. Instead, the fact that there is a flourishing secondary market for &quot;not for resale&quot; records and CDs means, I think, that the record companies&#039; effort to generate an &quot;observe the restriction&quot; norm has failed. And it failed a long time ago. I remember seeing cut-out record albums in store bins in the mid-1970s. The Hand opinion suggests that I was seeing the tail end of a long-standing practice. Today, however, casebook publishers have the advantage of starting on a relatively clean slate (have you ever seen this kind of thing on a teaching text?), and starting in an anxiety-about-IP environment that creates a meaningful possibility of success.

What do I do? I give the extras to our law library, which gives them away. I toss out unneeded Teachers&#039; Manuals.</description>
		<content:encoded><![CDATA[<p>Frank &#8212; The RFID idea is a variation on marking that creates a different product. New books increasingly come with bar code tags glued to inside pages; RFIDs could be used as well, or instead. But would publishers find them cost-effective on such a small scale? And imagine the privacy implications of tracking these down!</p>
<p>Bruce &#8212; In the post, I deliberately avoided going through the doctrinal twists and turns that could be used, in theory, to find an obligation. It can be done, I agree. Somewhere in the distant past, I may have requested a review copy from the publisher and assented to reasonable implied terms disclosed to me at the time, which might have included a promise not to resell that copy or any future review copies. Or an implied contract might be constructed based on a &#8220;you don&#8217;t get to keep something for nothing&#8221; rationale when most of us, as authors, understand something of the publishers&#8217; business. Personally, I get tired of doing doctrinal somersaults like these; I&#8217;d rather simply have the debate that acknowledges either that these things are OK because we like to protect the publishers (and implicitly, at least some authors), so let them go, or they&#8217;re not, because we&#8217;d rather protect consumers.</p>
<p>Deven &#8212; I thought of the record/CD examples after posting the note. Record companies have tried to do this sort of thing for a long time, though there is a subtle technical difference: punching a hole in the album cover or cover art (or cutting off the corner) isn&#8217;t the same thing as marking the IP item itself (as in the review DVD example). The album or CD can be repackaged in an unmarked cover or case. There are some older cases involving &#8220;limited label&#8221; records, with the limitation marked on the record itself, see especially RCA Manufacturing Co. v. Whiteman, 114 F.2d 86 (2d Cir. 1940) (Hand, J.), that holds, without putting a fine point on things, that the limitations can&#8217;t be enforced.</p>
<p>But that difference may not be important. Instead, the fact that there is a flourishing secondary market for &#8220;not for resale&#8221; records and CDs means, I think, that the record companies&#8217; effort to generate an &#8220;observe the restriction&#8221; norm has failed. And it failed a long time ago. I remember seeing cut-out record albums in store bins in the mid-1970s. The Hand opinion suggests that I was seeing the tail end of a long-standing practice. Today, however, casebook publishers have the advantage of starting on a relatively clean slate (have you ever seen this kind of thing on a teaching text?), and starting in an anxiety-about-IP environment that creates a meaningful possibility of success.</p>
<p>What do I do? I give the extras to our law library, which gives them away. I toss out unneeded Teachers&#8217; Manuals.</p>
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		<title>By: Deven</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224059</link>
		<dc:creator>Deven</dc:creator>
		<pubDate>Thu, 28 Jun 2007 17:32:54 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224059</guid>
		<description>If one goes to a used CD or DVD store, one will often find review copies for sale.  And yes, they are marked.  I recall the CDs had a hole punched in the cover art and not for sale embossed on the jewel case.  Review DVDs sometimes display REVIEW COPY; NOT FOR SALE or FOR REVIEW USE ONLY as subtitle script that appears every so often throughout the film.  As Frank notes with the advent of more precise tagging (a sort of rights management) one might be able to track who never use the copy in a way different than desired.  The Academy of Motion Picture Arts and Sciences use such a method but I think they also have a contract with the members regarding what they may do with the review copies.  As for unsolicited material, Bruce&#039;s point about consumer law and Mike&#039;s point about gift law seem to undercut the method of giving the text and placing restrictions of this type.

It appears that there is a difference between the person who asked for tax and then sells them and all the free marketing copies.  Still the difference is small.  In both cases, one could receive the book, review it, and choose one text.  What to do with the rest?  Sell them?  Maybe give them away?  The textbook companies are offering the text for the possibility of use.  I doubt that the review copy market cuts into the sale-to-student market that much as such the do not use tagline seems more like someone infected with the protect all IP and can control all IP bug.</description>
		<content:encoded><![CDATA[<p>If one goes to a used CD or DVD store, one will often find review copies for sale.  And yes, they are marked.  I recall the CDs had a hole punched in the cover art and not for sale embossed on the jewel case.  Review DVDs sometimes display REVIEW COPY; NOT FOR SALE or FOR REVIEW USE ONLY as subtitle script that appears every so often throughout the film.  As Frank notes with the advent of more precise tagging (a sort of rights management) one might be able to track who never use the copy in a way different than desired.  The Academy of Motion Picture Arts and Sciences use such a method but I think they also have a contract with the members regarding what they may do with the review copies.  As for unsolicited material, Bruce&#8217;s point about consumer law and Mike&#8217;s point about gift law seem to undercut the method of giving the text and placing restrictions of this type.</p>
<p>It appears that there is a difference between the person who asked for tax and then sells them and all the free marketing copies.  Still the difference is small.  In both cases, one could receive the book, review it, and choose one text.  What to do with the rest?  Sell them?  Maybe give them away?  The textbook companies are offering the text for the possibility of use.  I doubt that the review copy market cuts into the sale-to-student market that much as such the do not use tagline seems more like someone infected with the protect all IP and can control all IP bug.</p>
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		<title>By: Bruce Boyden</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224056</link>
		<dc:creator>Bruce Boyden</dc:creator>
		<pubDate>Thu, 28 Jun 2007 16:20:18 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224056</guid>
		<description>&quot;Is this a legally binding constraint?  That is, if I sell the book to the book buyer who emailed me the other day, am I liable for damages?  I’m not certain, but I doubt it.&quot; This is an interesting question. Superficially, it sounds like the old eel skins chestnut from contract law. If I provide you eel skins, and you know the reason I&#039;m providing you eel skins is for either payment or return, then your keeping them constitutes an implied contract. So, you would be liable for breach of contract if you resell the book, at least in theory.

However, there&#039;s consumer law out there to the effect that companies that send you unsolicited stuff in the mail can&#039;t demand payment for it and can&#039;t require you to return it. I&#039;m not sure how that would apply to a &quot;no sale&quot; requirement, and I&#039;m also not sure if you would constitute a &quot;consumer&quot; in this context under the relevant law or regulation (whatever it is).</description>
		<content:encoded><![CDATA[<p>&#8220;Is this a legally binding constraint?  That is, if I sell the book to the book buyer who emailed me the other day, am I liable for damages?  I’m not certain, but I doubt it.&#8221; This is an interesting question. Superficially, it sounds like the old eel skins chestnut from contract law. If I provide you eel skins, and you know the reason I&#8217;m providing you eel skins is for either payment or return, then your keeping them constitutes an implied contract. So, you would be liable for breach of contract if you resell the book, at least in theory.</p>
<p>However, there&#8217;s consumer law out there to the effect that companies that send you unsolicited stuff in the mail can&#8217;t demand payment for it and can&#8217;t require you to return it. I&#8217;m not sure how that would apply to a &#8220;no sale&#8221; requirement, and I&#8217;m also not sure if you would constitute a &#8220;consumer&#8221; in this context under the relevant law or regulation (whatever it is).</p>
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		<title>By: Frank Pasquale</title>
		<link>http://madisonian.net/2007/06/28/professor-review-copy-not-for-sale/comment-page-1/#comment-224055</link>
		<dc:creator>Frank Pasquale</dc:creator>
		<pubDate>Thu, 28 Jun 2007 15:34:41 +0000</pubDate>
		<guid isPermaLink="false">http://madisonian.net/archives/2007/06/28/professor-review-copy-not-for-sale/#comment-224055</guid>
		<description>I&#039;m surprised textbooks haven&#039;t gone open access.  But maybe I shouldn&#039;t be so surprised since I haven&#039;t written/arranged one yet.  

Would the analysis change if they put an RFID &quot;radio identifier&quot; to indicate that that is Madison&#039;s copy of the book? And, say, specified liquidated damages of $10,000 on the book cover if they found a student with it?  (And, say, offered a $1000 bounty to students?)</description>
		<content:encoded><![CDATA[<p>I&#8217;m surprised textbooks haven&#8217;t gone open access.  But maybe I shouldn&#8217;t be so surprised since I haven&#8217;t written/arranged one yet.  </p>
<p>Would the analysis change if they put an RFID &#8220;radio identifier&#8221; to indicate that that is Madison&#8217;s copy of the book? And, say, specified liquidated damages of $10,000 on the book cover if they found a student with it?  (And, say, offered a $1000 bounty to students?)</p>
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